Icon for Introduction to branding

Introduction to branding

A step-by-step guide to understanding and creating a brand.

5 Lessons

The basics of branding

3 minutes

Understanding your company

8 minutes

Your brand's messaging

5 minutes

Your brand’s visual identity

8 minutes

Enforcing and consistency

3 minutes

Who is this for?

This course is for suppliers, distributors, and service providers who want to learn the basics of branding and how they can create and implement their own branding.

PPAI CAS Approved

This course is worth 1 CAS point towards your PPAI certification.

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